Hospital networks play a critical role in connecting patients to coordinated, high-quality care across providers, specialties, and locations. By sharing resources, data, and expertise, they improve outcomes, expand access, and make healthcare delivery more efficient and consistent.
Role: Group Art Supervisor and Creative Department Manager.
As part of the broader brand evolution, I led the redesign of the Maimonides Medical Center website to better reflect its role as a trusted, community-centered healthcare provider. The refreshed experience prioritized clarity, accessibility, and patient-focused navigation—transforming complex information into intuitive, user-friendly pathways for care. The result is a modern, responsive platform that strengthens engagement, builds trust, and more effectively connects the community to critical health services.
Video Screenshots
Led the creative direction and production of internal and external corporate videos, crafting clear, human-centered stories that reflect the organization’s mission and impact. These films strengthened communication, reinforced culture, and extended the brand’s voice across key audiences.
The hospital made a huge effort for OOH promotions of the local medical center to let the public know they were both highly recognized and easily accessible.
Social Media Management
Social media focused on educating the community on health best practices, proper nutrition, times for vaccinations, and interviews with local doctors.
ENT’s social was strategic in showcasing the convenience of their locations and services.
Born to Create
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