Born to Create

About

Brett is an integrated designer based in Westchester, NY—who’s proven his wide-ranging strategic and production capabilities by successfully servicing both small business and Fortune 100 clientele through many forms of traditional and new media. His diverse background and qualifications afford a unique value to his partners and creative teams.

Brett brings a conceptual, hands-on, and personable service to his creative roles; Having led the execution of global and long-term projects for the internal operations and high-profile marketing campaigns of Pfizer, PepsiCo, Bayer, American Express, S&P Global, J&J…among others. His credentials and portfolio showcase a diverse skill set and flexible aesthetic, which is effective for producing multimedia designs and materials that are both engaging and on-brand for clients. In addition to his creative and technical aptitude, Brett’s works cross-functionally within agency departments, leads art teams, wins new business, and manages client-facing relations.

CONNECT

Collaboration? Hiring?

info@brettkinkel.com

CREDENTIALS

Formatted CV

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OCT. 2016 – CURRENT

Provide a variety of self-managed design and consulting services for a number of self-formulated and contracted clients. Execution of brand development, marketing materials, packaging, video production, web design/maintenance, and investor presentations.

MARCH 2021 – DEC. 2026

Directed and executed account and product creative for MedComms, Patient, HCP, Market Access, and Payer from ideation to Regulatory/FDA approvals and launches. Supported client tactical plans, new business, managed full-time and freelance designers, and collaborated between agency network partners for product activations, training programs, and educational trade events. Specialized in multimedia conferences, video and broadcast production, digital materials, and C-level medical presentations.

JAN. 2020 – SEP. 2022

Supported the best in pharma, wellness, market access, and hospital clients of Westchester and beyond. Managed agency-wide creative department for account projects, new business, and internal marketing. Successfully led and mentored the Art team for enhanced quality and efficiencies. Reported directly to Founder/CEO.

MAY 2017 – JAN. 2020

Work directly with Acorda’s Executive Creative Director, accounts, and partnering vendors on all integrated 360° campaigns for Disease State, Patient, Physician, and Payer channels. Develop and execute the creative for therapies and corporate projects (i.e. packaging, label & marketing materials, conventions, advocacy events, websites, CRM, social media, annual reports, etc.). Manage priorities/workflow of designers (while educating design theory and production techniques), print & digital quality approvals, brand asset management, and elevate efficiencies of the in-house agency.

JULY 2012 – OCT. 2016

Helped drive the internal operations and consumer-facing marketing campaigns of Fortune 500 companies through keen brand strategy, creative direction, and high-end graphic production.

CO-CREATOR

This website explores and evaluates visual communication, design, and symbols for universal understanding.

PARTNER / ASST. ART DIRECTOR

Achieved outside investment and co-created the start-up—producing a line of iOS applications, products, and marketing campaigns, which made a splash in the early childhood development and educational market.

SEP. 2010 – JULY. 2012

Led designs for branding, web, video, and wayfinding projects. Conducted thorough symbol research and developed communicative pictographic systems for use within products and regional / international guidance programs.

HONORS

BRANDS SERVICED

“My favorite art director and partner I’ve ever worked with. I am not exaggerating!”

Yassmina B.

Sr. Account Director, IPG Health

“Brett’s design sense is impeccable, but his preparation, attention to detail, and enthusiasm were wonderful and benefited the project and team in ways he can’t imagine.”

Bailey W.

Chief Producer, SVP, IPG Health

“He brought a new level of perspective to everything he worked on, always paid attention to details, proactively offered solutions even if you weren’t asked for one,
and delivered high-quality work that the team & client appreciated.”

Jessica C.

Account Director, ProHealth

“He made tackling complex projects look simple. His approach, extremely thoughtful—providing solutions and suggestions, even when you were close to thinking none were left. His designs, thoughtful, purposeful and subtly bold. His attitude, calm and cool.”

Loli M.

VP, Account Director, Area 23

“Brett rocks!…He was genuine, zero ego, and had an impressive skill set. Brett made great advancements as a creative leader over the years…a strong visual storyteller with the design abilities to bring big ideas to life.”

Maria V.

ECD, Acorda Therapeutics

“Brett’s creative contributions, personal accountability and team-oriented mindset, made him an invaluable part of our team. I have no doubt that he would be an equally valued member of any strategic, creative or executional endeavor.”

Adam D.

CEO, Liquid Creative

“His dedication and attention to detail is astounding. A true partner and team player, Brett’s designs exemplify the client’s brand and personality, and go one step further by showing clients what they had dreamed of, but couldn’t articulate.”

Ashley G.

Senior Producer, Colin Cowie Lifestyle

“He showed professional maturity, a proactive drive, and a keen forethought. It was a pleasure collaborating daily with Brett to meet the many challenges of a competitive design studio and business.”

Mies H.

President, Ultimate Symbol

“Talented, hard-working, personable and highly organized…He consistently displays a positive attitude
and quiet thoughtfulness that is an asset to any studio culture. Beyond his design skills and professionalism, working with Brett was a true pleasure.”